Secondary Market Research
By applying our extensive industry experience, we efficiently collect, analyse and interpret relevant data for inclusion in your planning and development processes. Whether you seek broad-ranging market information or need to fill a specific knowledge gap to advance decision-making, the information you receive is clear, comprehensive, impartial and timely.
Our key sources include government statistics, market reports, industry publications, clinical and scientific journals, medical societies, patient advocacy groups, competitive websites and proprietary databases.
Every project includes:
Full market landscaping
Market entry prioritisation
Competitive strategy and positioning
Pricing evaluations
Market Requirements Document (MRD) writing
Product Requirements Document (PRD) writing
State of the Art (SOTA) reviews